Data Fluency and Attribution
Metrics & KPI Development
Identify and define the key metrics that matter most to your business (e.g., CAC, LTV, ROAS).
Create dashboards and reports that focus on actionable insights.
Tracking & Attribution Setup
Guide the integration of tracking tools like Google Analytics, Facebook Pixel, and CRM platforms.
Ensure proper attribution models are in place to track customer journeys and campaign performance
Partner Platform Onboarding
Help you onboard and manage advertising and analytics partners (e.g., Google Ads, Meta Ads, and email platforms).
Provide training to effectively navigate and use these tools for reporting and optimization.
Data Interpretation & Analysis Training
Teach teams how to interpret data and make informed decisions based on trends and insights.
Focus on identifying actionable takeaways from complex datasets.
Attribution Model Guidance
Recommend and implement attribution models (e.g., first-click, last-click, multi-touch) tailored to your goals.
Evaluate campaign success and reallocate resources for better ROI.
Employee Training
We'll help you train and equip your employees with the skills and knowledge they need to deliver exceptional customer experiences and drive business growth.